Tag Archives: digital

CBC my way

If you are reading this, there’s a good chance that you feel some connection to CBC. For me, it all started when I was 4 years old with watching Passe-Partout every weekday at 10 a.m. Yes, I’m from the Passe-Partout … Continue reading

Posted in Numérique, Strategic Planning | Tagged , , , , , , , , , , , , | Leave a comment

On the road with Nicole Lavergne-Smith

Nicole Lavergne-Smith, also known as the Fureteuse fransaskoise (French content), has travelled thousands of kilometres on the roads of Saskatchewan.  This social media enthusiast and digital reporter has her own way of doing things, posting local human-interest stories alongside fun videos … Continue reading

Posted in People, Regions | Tagged , , , , , , | Leave a comment

ICI Estrie doubles down on digital for its fall launch and triples its reach

It took a great idea – and the courage to see it through. The ICI Estrie team made Radio-Canada history this September, holding the first-ever digital-only season launch at its Sherbrooke station. The hour-long event was streamed entirely on Facebook … Continue reading

Posted in Social Media | Tagged , , , , , , , | Leave a comment

Lessons from Public Broadcasters International

From September 14 to 16, CBC/Radio-Canada played host to over 60 public broadcasters from around the world. Public Broadcasters International (PBI) is an annual event that was held this year in Montreal. The theme was The NEXT Future: Connecting the … Continue reading

Posted in Technology | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Reaching millennials: here’s where we start

From September 14 to 16, CBC/Radio-Canada hosted Public Broadcasters International (PBI), a conference bringing together hundreds of representatives from over 60 public broadcasters worldwide to focus on the challenge of engaging with the digital generation. A number of key themes … Continue reading

Posted in Technology | Tagged , , , , , , , , , , , , | Leave a comment