Category Archives: CBC News

Reaching new audiences with the digital strategy for CBC News

I recently spoke with Brodie Fenlon, Managing Editor of CBCNews.ca, about some of the early wins we’re seeing with the digital strategy for CBC News. The biggest wins I’m seeing already are in terms of audience reach. The great stories … Continue reading

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How the CBC Alert Desk helps get news out fast

CBC reporters know how important the Alert Desk is. Acting as a central clearinghouse for confirmed, publishable information, the desk plays a critical role in helping deliver breaking news. “It’s about delivering on our promise to get people the news … Continue reading

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Yesterday’s events in Ottawa

A horrifying day in Ottawa, one that’s left its mark on all of us. I want to commend the professionalism of our CBCers/Radio-Canadiens covering the story – both those who covered it live, and those who are still covering it … Continue reading

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Broadcasting Igalaaq from Iqaluit

Imagine living in Toronto and turning on your evening news to get the day’s top stories for your community. Would you expect your news to be broadcast live from Winnipeg? For 19 years, this is how the community of Iqaluit, … Continue reading

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CBC News in perspective: a message from Jennifer McGuire

In Canada, we like to talk about news, about what is in the news, who is making the news, and who is watching news. It can be a slippery slope when you start talking about who is watching the news … Continue reading

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