Mikael Clement: CEO x 1 Day

Ever wondered what it takes to be the CEO of CBC/Radio-Canada? Mikael Clement, a third-year student in Commerce, had the chance to find out himself last week when he participated in CEO x 1 Day program. He was one of two lucky students who got to spend the day with our president and CEO, Hubert T. Lacroix.

Hubert T. Lacroix with Buruç Asrin and Mikael Clement

Hubert T. Lacroix with Buruç Asrin and Mikael Clement

  1. What will you remember from your day?

Truthfully, I don’t think I will ever forget any of it. The experience was truly invaluable. I’m so grateful to have been given this once in a lifetime opportunity. The most significant thing I’ll remember is the genuine care and sincerity of every CBC Radio-Canada executive I encountered. With Mr. Lacroix, his assistants, the Board of Directors, and everyone I had the opportunity to meet in between, there was never a doubt that these individuals cared about my presence, opinions, and aspirations.

2. What advice would you give to our President/CEO?

I learned so much from Mr. Lacroix, and feel as though he truly is one of the best business leaders in all of Canada. While I believe Mr. Lacroix does a great job of recognizing his executives, my advice would be to not forget about the ability he has to motivate and inspire every employee within the organization.

3. You had the opportunity to spend some time with Benoit Villeneuve, Executive director of Finance and Strategic Planning. What did you learn from your meeting that you will take with you when starting your career?

With hard work, dedication and passion, you can achieve anything.

 

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From Black and White to Virtual Reality

I remember it like it was yesterday. Standing in line at the college bookstore with a copy of The Woman and the Miser, which was on my compulsory reading list, it never occurred to me that this story would become part of my DNA.

tournage-pays-d-en-haut-360-vr-2

The creators of the Pays d’en haut 360 degree experience Photo : Sarah-Maude Ravenelle.

I was immediately fascinated by the story, which takes place during the settlement of the Laurentians in Quebec, and intrigued by the lives of my ancestors. Totally captivated by the hateful Séraphin Poudrier, I soon found myself watching repeats of Les Belles histoires des pays d’en haut, a TV series renowned for having left a strong impression on Quebecers’ imaginary landscape.

Seated comfortably in my armchair to take in the original series, I didn’t know at the time that I would be seeing Claude-Henri Grignon’s characters on the small screen again some twenty years later and that, even more amazingly, I would be able to immerse myself totally in their world thanks to virtual reality.

Historical drama meets high tech

Since January, Radio-Canada has been offering original scenes from the series Les pays d’en haut for viewing in 360 on the web and in virtual reality on mobile devices—the first time ever for a TV series (French website)!

I urge you to plunge into the heart of the village of Ste. Adèle in the 1880s and experience the world of Les pays d’en haut with all your senses. It’s absolutely amazing—just like being there!

– Nathalie Vanasse, Communications Officer, Enterprise Communications

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Updates to our terms of use

Today, we published an update to our terms of use and wanted to let you know what it means for you, our audience.

As our digital platforms evolve, our terms of use – the rules you agree to follow if you use our services and our contract with you – need to be modernized as well. In this update, we’ve amended section 6, or how we use your personal information.

We use your information to personalize and improve your digital experiences with us. Audience data helps us make more informed decisions and to better serve our audiences.

Sharing your data helps us build better digital products

More and more, Canadians connect with us online through one of our digital products; apps and websites, primarily. Sharing your data with us also helps us to improve our digital services on the whole, which ultimately leads to a better experience for you. We now collect anonymous user data that helps us measure how our platforms are performing and tells us where to make improvements.

How we use your personal information

We also collect and use your personal information in a number of different ways. When you sign in to our platforms, we are able to offer you things like newsletters and commenting. In the future, we hope to offer improved search functions and recommendations of other content you might be interested in. We also use your IP address or mobile device’s geographic location to send you regional alerts, or show you local news, weather and sports content.  

In some cases, we also work with third-party providers that help with web analytics or that deliver ads accompanying our content. When we do, we enforce contracts that require your IP address be depersonalized, so your information can’t be shared in a way that identifies you. Your data is yours to own, and it’s important to us that you understand how we use it, and the safeguards we put in place to protect it.

Protecting your personal information is a priority for us

With these changes, we continue to respect the requirements for collection of personal information as set out in the federal Privacy Act and by CBC/Radio-Canada’s Personal Information policy and Privacy Protection.

If you have questions, write to us here.

– Christopher Berry, Director, Product Intelligence

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The exception proves the rule

cbcrc_blogue_consultation_teaser1_en_618pxOur country is pretty unique, in many ways, especially when it comes to TV. In English Canada, the 10 most popular shows are mostly from the U.S. In French Canada, as passionate as Francophones are about their TV, the fact is that it’s a very small market compared to the North American one. (Don’t get me wrong: small doesn’t mean not important.)

For Canadian TV, competition is fierce! And it only gets fiercer as we have access to the best of what this connected world has to offer at our fingertips.

Digital has brought new competitors to content creation and distribution. Imagine: Netflix spent $130 M for the first two seasons of House of Cards (that’s about the entire annual budget for each of CBC and Radio-Canada’s non-news programming!). And, by the way, Netflix has been adopted by almost half of Canadians.

I’m not complaining. I love acclaimed series like House of Cards, Stranger Things and Orange Is the New Black. I’m just asking: shouldn’t all players in the industry contribute, at some level, to Canadian stories? That’s how we’ve been able to watch series like Heartland, Schitt’s Creek, Republic of Doyle and Road to Avonlea.

When we look at the Broadcasting Act, we see that global companies like Netflix, Facebook, Google and Amazon have no obligation to create, promote or even offer Canadian shows. But there’s a simple reason for that: digital didn’t exist back in 1991!

Canadians are capable of amazing things, too. Our creators, producers and talents just need the tools and resources to make the great content that they dream of, and that could move the world!

– Jacinthe Lacombe-Cliche, Senior Writer, Enterprise Communications

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Johanna Wagstaffe, host of Fault Lines

io_route_vancouver_bloc3_enAre you ready for the big one? Thanks to the team who worked on CBC Vancouver’s original podcast Fault Lines, many Canadians are much more knowledgeable and prepared than ever before. The podcast explores the potential aftermath of a massive earthquake in B.C.  

The series, hosted by Senior Meteorologist and Seismologist Johanna Wagstaffe, drew hundreds of thousands of listeners internationally. During the first week, Fault Lines reached #1 on iTunes. The team also produced a video aimed at helping Canadians put together their own emergency kit.  

Q.What surprised you the most while preparing this series?
A. I was surprised at how candid our interview guests were. I was hoping that the scientists we talked to would be open about how under-prepared we are for earthquakes – and they were. But we had such eye-opening conversations with city officials and planners as well. I think it was the fact that they knew they had time to open up because we weren’t just looking for a short clip or sound bite.

Q. What advice do you have for others who would like to explore the podcasting world?
A. If you are really passionate about a topic or story, no matter how niche it might seem, there are people out there who will want to listen and contribute. Teamwork is key!

Q. What’s a typical day like for you at CBC/Radio-Canada? 

A. My days are always different which keeps it interesting! While working my regular job on CBC News Network and CBC Vancouver, I usually try and get a handle on the big weather and science stories in time for all the story meetings so that I can be part of the pitches. And then it’s working with the different teams throughout the day to stay on top of the story. I really enjoy getting to figure out the news side of it with the writers and producers while at the same time getting to chat science with fellow meteorologists and scientists. It’s the best of both worlds!

-Sarah Lue, Social Media Advisor, Enterprise Communications

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