What defines Canada?

Youth from across the country meet this weekend to tackle that question.

Reflect on our country’s history. Imagine and define its future. Connect with other Canadians. Exactly 100 young adults age 19 to 24 from every corner of the country will be doing just that this weekend at the New Canada Conference.

This key conference is being held as part of events planned to celebrate the 150th anniversary of the Charlottetown Conference, which led to the establishment of Canada. There’s an ambitious program in store for the weekend. It’s not hard to imagine the buzz of new ideas, the lively discussions, and all the great work that will be accomplished to concretely produce a whole new playbook of ideas for the Canada of the future. This bilingual blueprint intended for all Canadians will be drawn up in under 72 hours, so our young visionaries sure have their work cut out for them! And how lucky they are to get this rare chance to have a real impact on the country through their own eyes.

header-ncc-blogThe rest of us won’t be on Prince Edward Island to attend the conference.  But that shouldn’t stop us from contributing to the thought process and shaping a Canada in our own image.

So, in your opinion, what values will define the Canada of tomorrow? What priorities should we set for ourselves? That should give you plenty of food for thought . . . and fuel for discussion!

Join in the conversation on Twitter and Facebook using the hashtag #NCCCNC.

- Carole Breton, Manager, Communications and Public Relations, Corporate Communications

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Grownups read things they wrote as kids

Sometimes you just need a really good laugh.  If this is the case, fear not because you don’t have to look very far. If you haven’t already tuned in to Grownups Read Things They Wrote as Kids, affectionately known as #GRTTWak, I highly recommend that you give one of their podcasts a go.

#GRTTWaK is an open-mic reading series that was created by CBC Radio’s Dan Misener. It’s recorded live in a bar and throughout the evening grownups are invited to share samples of their childhood and teenaged writing. Often in the form of letters and diary entries, these samples reveal the true essence of what it was like to be a kid. This summer, the team embarked on a cross-country tour bringing the show to a host of different Canadian cities.

Matthew TenBruggencate attended the Winnipeg recording and shared some of his thoughts on why #GRTTWak strikes such a chord with so many of us.

mattI couldn’t turn away from that much honesty. As adults, I think we usually cloak our intentions and desires under layers of language. Kids put it all on the line, unfiltered. It’s hilarious when their understanding of reality is unexpectedly warped. And it’s heartbreaking when their giant emotions overwhelm them…So thanks for the show. And thanks to everyone who has shared. You’re adorable.

If you ever maintained a childhood diary, you’ll instantly feel a connection with these brave souls who were courageous enough to share their work. Bravo to everyone involved in this revealing and nostalgic project.

Here’s a question to leave you with: If you could go back in time and give your teenaged self a bit of advice, what would it be? Share your answers with us by using #GRTTWak.

–Sarah Lue, Social Media Advisor, CBC/Radio-Canada

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CBC News Network turns 25 years old

CBC News Network, the world’s third oldest and Canada’s first news channel, celebrates its 25th anniversary on July 31st.  First established in 1989 as CBC Newsworld and re-branded as CBC News Network in 2009, it has grown into Canada’s most popular news channel reaching over 11 million Canadian households.

Congratulations to the whole team (past and present) for 25 thrilling years. Also, a special thank you to our audience members for including CBC/Radio-Canada in your lives.

Have a look at CBC Newsworld’s first moments on-air.

Share your memories with the team by using #CBCNN or email them (yournews@cbc.ca). Throughout the month of August, tune in to CBC News Network to see some of these memorable moments.

–Sarah Lue, blog host

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CBC Thunder Bay

Earlier this month online news writer, Donna Lee, had the pleasure of visiting the team in Thunder Bay. We asked her if she could snap some photos for us. Here they are!

–Sarah Lue, Social Media Advisor, CBC/Radio-Canada

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When it comes to TV, do you binge?

Remember the days when Canadians needed to wait a whole week until they could find out what was going to happen next on their favourite TV show? Gone are the days when consumers had no other option but to sit back and wait. Today, as consumers, the ball is in our court. We have become active participants in our viewing experience. With access to technologies and services that enable us to enjoy almost any show, wherever and whenever we want to, we are now in the driver’s seat calling the shots. As such, many of us are choosing to partake in a practice known as binge-watching or marathon viewing.

According to the Media Technology Monitor (MTM), marathon viewing can be described as “watching three or more episodes in one sitting.” Have you ever taken part in one of these marathons? I have and according to the latest MTM study on Marathon Viewing, I’m not alone. Half of all Anglophone TV viewers who participated in the study have marathon viewed a TV show in the past year.  Looking at the viewing habits of Francophones, two in five have binge-watched a TV show in the past year.

Getting to know who we (binge-watchers) are:

I’m a little bit of a geek when it comes to learning about market trends, especially when it allows me to gain a deeper understanding of how our audience thinks and feels. Naturally, I was over the moon when I came across the section of this study that examines who we binge-viewers are.

Marathon viewers are more likely to be younger, high-income earners and have children at home. In terms of gender, there seems to be equal representation among the sexes. The majority of us seem to engage in binge-watching to catch up on missed episodes of a series that we’re currently engrossed in.   Another bit of interesting information is that we tend to be “heavy multitaskers” and are more likely to access the Internet simultaneously and participate in Social TV.

What do you make of all of this? Are you surprised by these findings? CBC Employees and subscribers can access the full report via the MTM portal.

–Sarah Lue, Social Media Advisor, CBC/Radio-Canada

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Judith Jasmin – Free and Independent

RTEmagicC_judith-jasmin.jpgMaybe it’s because I’m a woman that I’m so impressed by the careers of my peers. The women who’ve left their mark on CBC/Radio-Canada have all my admiration, especially those who had to struggle during the early years of the last century, when the status of women was completely different.

Many iconic women have dedicated themselves to public service, in a variety of different roles. They have had a major impact on not only the CBC but also on society as a whole.

Judith Jasmin is one of those women. I knew her name, but not much about her inspiring career. Recalling her life story is a way for me to pay tribute to her and also thank her for having blazed a trail for thousands of other women.

Born into a family of limited means in 1916, she never had the opportunity to go to university, but that didn’t stop her from having a brilliant career.

Soon after joining CBC/Radio-Canada in the 1940s, she became known through her involvement in the radio drama La pension Velder. She went on to work for CBC’s international French radio service and later for the TV news service. In 1966, she was assigned as a reporter to the United Nations and then to Washington. Free and independent, she was the first Quebec woman to work full-time as a journalist, travelling the world and meeting some of the leading figures of the day.

A committed social activist, she had no hesitation about marching in the streets to support causes she believed in. A founding member of the Mouvement laïque de langue française [French-language secular movement] and an ardent feminist, she was described as a woman who “challenged taboos.” Always sensitive to others, she condemned injustice and dedicated herself to the causes of visible minorities, women and the living conditions of the Aboriginal people in Canada.

Despite the conventions of her time, Judith Jasmin’s talent, determination, independence and sense of justice helped her transform CBC/Radio-Canada and become a source of inspiration for thousands of Canadians.

Which CBC women inspire you? Post the names below in the comments section and we may feature them on our blog.

Marie-Eve Desaulniers, Senior Advisor, Special Events and Projects, Corporate Communications

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In the heart of the CBC archives

Tapes in the vaultEach day when I enter the Toronto Broadcasting Centre, I wonder what treasures will be discovered in CBC’s Libraries & Archives, where we collect, catalogue and archive items that document Canada’s history.

Our vaults and servers reflect the many changes in media storage and broadcasting technology, and contain hundreds of thousands of hours of recordings, carefully preserved, digitized and catalogued by a passionate and dedicated team.

Whether an interview with a Canadian author about their first novel, a quote from a politician during a press conference, the recording of a premiere performance, or a documentary about Canada’s contributions to peacekeeping. The material in our collection enriches the stories created by the production departments, which are shared nationally on different platforms.

As a senior media librarian, my day is spent balancing the challenges of preserving Canada’s cultural heritage with meeting the needs of a content producer in an environment of constant technological change. I have one foot in the past and the other in the present, while looking towards the future.

Reel to reel machinesAt the end of the day when I leave the building, I feel a sense of pride in knowing that the work that my team does contributes to preserving Canada’s history. It’s important that these stories can be shared not just today, but also with future generations to come.

Are you interested in learning more about CBC’s Digital Archives? Visit our Facebook page and follow us on Twitter to stay in touch.

- Karen Tiveron, Senior Media Librarian, Libraries and Archives

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The eyes and the ears…of the Archives!

If it weren’t for the richness and accessibility of the CBC/Radio-Canada archives, programs like Les Enfants de la télé, Tout le monde en parlait and so many others could never have existed. Newscasts are brimming with archival material, invisible to us yet indispensable.

Since 1998, as a media librarian at the Radio-Canada Media Library in Montreal, I’ve had the great privilege of sifting through a radio and TV archive collection that ranks among the world’s 10 largest.

With over a half million invaluable programs and pieces of production material ─ imagine the HD footage shot by Une Heure sur Terre or Découverte ─ the collection is a well organized and analyzed resource for media librarians. These professionals use their knowledge of the collection and highly effective research tools to meet a wide range of production needs. They provide producers with the hardest-hitting images and the most incisive quotes.

The archives shouldn’t stay locked in the vaults – they provide food for thought and help us understand past events and eras. They’re anything but dull and boring! Every day, my colleagues and I are captivated, moved and sometimes revolted by images from the past. Not to mention the streeters that make us burst out laughing!

Media librarians are the EYES and EARS of our audiovisual heritage. It’s our job to unearth treasures great and small so that our TV and radio professionals can put them out for audiences to enjoy.

Want to see for yourself? Visit our archives online or our Facebook page.

-Amapola Alares, Media Librarian/Team Leader, Media Library and Archives

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A space for us all

Today is an important day for the public broadcaster; it’s the start of a fundamental transformation. I’m pleased to share CBC/Radio-Canada’s new strategy with you. It will allow us to begin the next chapter in our journey to reimagine the public broadcaster.

Today’s media environment is profoundly changing. As the media-universe becomes more crowded and more fragmented, Canadians need a space they can call their own. We believe we must continue to be, and to offer them, that space.

A space for us all is a strategy to make CBC/Radio-Canada the public space at the heart of our conversations and experiences as Canadians. We want to be a part of daily life. In the home, in the car, at work, and at play ─ CBC/Radio-Canada will be at your fingertips.

A space for us all will allow us to focus our creative energy and resources on playing our part in telling Canada’s story. We want to offer compelling Canadian content across all genres, and adapt to audience’s preferences through an even greater emphasis on digital and mobile.

By 2020, we will be smaller in size but more effective and more focused. A space for us all will allow us to seize new opportunities.  It will allow us to reduce our fixed costs and shift our actual investments in certain areas to support the vision, which is driven by three big shifts: to digital, to a focus on the individual, and to financial sustainability.

I am confident that, come 2020, we will have secured our ability to serve future generations of Canadians, and we will be a model of modern public broadcasting worldwide.

I hope you’ll join me, and the thousands of CBCers and Radio-Canadiens across the country and around the world, in creating A space for us all.

Visit our corporate website for more details on our strategy.

- Hubert T. Lacroix, President and CEO, CBC/Radio-Canada

 

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A Space for us all (video)

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